What is Centri Consulting?
Centri Consulting is a specialized accounting and advisory firm focused on technical accounting, IPO preparation, and M&A due diligence support. Founded in 2006, Centri serves growth-stage and mid-market companies navigating complex financial reporting situations—particularly businesses preparing for an initial public offering or managing significant transaction activity. Unlike fractional CFO firms that provide ongoing strategic finance leadership, Centri is purpose-built for discrete, high-stakes accounting situations that require specialized technical expertise.
Who It's For
Centri Consulting serves companies in critical financial events: preparing for IPO, undergoing an M&A transaction, or facing complex technical accounting situations that exceed their internal team's capability. Their clients are typically growth-stage companies that have raised significant capital and are approaching or in the IPO pipeline, as well as private equitybacked businesses managing complex portfolio reporting.
The firm also serves established mid-market companies that encounter a specific technical accounting challenge—revenue recognition under ASC 606, lease accounting under ASC 842, or equity compensation under ASC 718—that requires specialized expertise beyond what their controller or accounting team can handle alone. If your business needs someone to come in and run your finance function day-to-day, Centri is not the right fit—their model is advisory and project-based, not operational management.
Services Offered
Technical Accounting — Specialized accounting support for complex GAAP situations including revenue recognition (ASC 606), lease accounting (ASC 842), debt and equity modifications, and business combinations. Centri's team includes former Big 4 accountants and industry controllers with deep technical expertise.
IPO Preparation — End-to-end support for companies preparing for an initial public offering, including financial statement preparation, audit coordination, internal controls documentation (SOX), and IPO readiness assessments. Centri has supported companies through the IPO process across major exchanges.
M&A Due Diligence — Financial due diligence for buy-side and sell-side transactions. Centri's team reviews target company financials, identifies accounting risks, and provides quality of earnings analysis to support transaction pricing and negotiation.
Audit Preparation — Support for companies undergoing annual audits, including schedule preparation, auditor liaison, technical memo documentation, and audit readiness assessments. Particularly useful for companies that haven't been through a public-company audit before.
Financial Reporting — Preparation and review of financial statements in accordance with US GAAP. For companies that need clean, audit-ready financials whether for investors, lenders, or regulatory purposes.
Revenue Recognition & ASC 606 — Implementation support for ASC 606 revenue recognition, including contract review, stream identification, and disclosure preparation. Critical for companies with complex revenue arrangements approaching IPO.
Equity Compensation Accounting — ASC 718 compliance for stock option plans, restricted stock units, and other equity awards. Includes plan documentation, expense calculation, and tax withholding analysis.
Pricing & Plans
Centri Consulting does not publicly disclose pricing. As a specialized advisory firm with engagements scoped to specific technical situations, each engagement is priced individually based on scope, complexity, and the seniority of the professionals involved. IPO preparation and M&A due diligence engagements are typically project-based with defined scopes and timelines.
For technical accounting engagements, Centri likely bills on a hourly or project basis, with rates reflecting the specialized expertise required. Companies should expect to invest significantly for high-stakes engagements like IPO support or complex M&A due diligence.
Key Strengths
Deep technical accounting expertise: Centri's team includes former Big 4 auditors and senior industry controllers with specialized knowledge in complex GAAP areas. For technical situations that require this depth, Centri has the expertise in-house.
IPO experience: The firm has supported companies through the IPO process on Nasdaq and NYSE, giving them direct experience with SEC filing requirements, audit coordination, and the specific accounting challenges of public-company reporting.
M&A transaction support: Centri provides both buy-side and sell-side due diligence, including quality of earnings analysis. Their transaction experience means they understand the fast-paced timeline demands of deal activity.
Specialized focus: By remaining focused on technical accounting rather than trying to be all things to all clients, Centri has developed deep expertise in the specific areas where companies most need specialized support.
Mid-market positioning: Unlike Big 4 firms that serve large enterprises, Centri is sized to serve growth-stage and mid-market companies where specialized expertise isn't available in-house but the budget doesn't justify Big 4 fees.
Common Criticisms
Not an ongoing CFO solution: Centri's model is advisory and project-based. They come in for a specific situation and then their engagement ends. For companies that need a finance leader embedded in the business week-to-week, Centri doesn't provide that.
High cost for specialized expertise: While likely less expensive than Big 4, Centri's specialized technical accounting rates still represent significant investment. Companies should expect meaningful engagement costs for IPO preparation or complex M&A work.
No operational finance: Centri's consultants advise and deliver work products but don't run your accounting department or manage your month-end close. The operational finance work still falls to your internal team.
Pricing opacity: Without public pricing, companies must enter a sales conversation before understanding cost. This friction makes preliminary evaluation difficult.
Limited broader business advisory: Centri's expertise is in technical accounting. For strategic business advice, fundraising support, or board-level financial guidance, a fractional CFO firm would be more appropriate.
How It Compares to Eagle Rock CFO
Centri Consulting and Eagle Rock CFO serve different purposes. Centri is the right choice when you have a specific technical accounting situation that requires specialized expertise—like an IPO, a major transaction, or a complex revenue recognition challenge. Eagle Rock is the right choice when you need an ongoing finance function that covers both the strategic and operational finance needs continuously.
The two models are actually complementary. A company might engage Centri for IPO preparation while simultaneously working with Eagle Rock for ongoing CFO and accounting services. Centri solves the discrete technical problem; Eagle Rock runs the finance function day-to-day through our outsourced accounting services, controller services, and treasury management.
The key distinction is that Centri's engagement has an endpoint—once the IPO is filed or the transaction closes, their work is done. Eagle Rock stays. For companies that need someone who is there after the milestone, Eagle Rock's embedded team model provides the continuity that Centri's project-based engagement cannot.
Key Takeaways
- •Centri Consulting specializes in technical accounting, IPO preparation, and M&A due diligence support.
- •The firm was founded in 2006 and serves growth-stage and mid-market companies with specialized accounting needs.
- •Centri is an advisory firm with project-based engagements—it comes in for a specific situation and departs when the engagement ends.
- •The firm does not provide ongoing CFO, controller, or day-to-day accounting services.
- •Centri and Eagle Rock CFO can be complementary: Centri for discrete technical situations, Eagle Rock for continuous finance function coverage.
- •For ongoing finance function support, Eagle Rock CFO provides the embedded team that Centri's model doesn't offer.
Frequently Asked Questions
See our outsourced controller services and accounting services for what that includes.