Eagle Rock CFO vs Alpha Apex Group

Alpha Apex Group is an executive search and recruitment firm. They specialize in identifying, vetting, and placing senior finance executives—CFOs, controllers, and other C-suite finance leaders—into full-time positions at client companies.

Their value proposition is speed and quality of hire: according to their website, they deliver senior, vetted candidates in approximately 43 days with an 80% placement success rate. They operate across finance, technology, and executive search verticals.

The engagement model is a retained or contingent search: you pay them to find and screen candidates for a full-time CFO role. Once placed, the CFO is your full-time employee.

Alpha Apex is the right choice if you have decided to hire a full-time CFO, you have the budget to support a full-time executive salary, and you want help finding and vetting candidates. It is not a finance function—it is a hiring service.

Eagle Rock CFO is not a search firm. It is a finance function. We do not find CFOs—we are the CFO. Eagle Rock provides a complete, integrated finance team that covers accounting/bookkeeping, controller oversight, treasury management, and CFO/FP&A strategy.

The distinction is fundamental: Alpha Apex helps you hire a CFO. Eagle Rock is the CFO. With Eagle Rock, you get an ongoing team that does the financial work—not a candidate you interview and then manage as an employee.

Eagle Rock CFOs are operators who have built and scaled companies. They bring real operational experience, not just credentials. They are in your numbers every month, which means they understand your business deeply and can provide continuous strategic guidance rather than episodic advice from a hired executive who is learning your business.

For established businesses at $5M-$50M revenue, the choice is between hiring a full-time CFO (with search fees, salary, equity, and onboarding time) and engaging a complete finance function that starts delivering value immediately.

Transparent pricing: Financial Analytics from $1,750/month, Full Fractional CFO from $3,500/month, Dedicated CFO Partnership from $7,000/month. Month-to-month with no lock-in.

To hire a full-time CFO for your company. You have the budget for a full-time executive salary and benefits, you are prepared to manage and develop a senior finance leader as an employee, and you want professional help finding and vetting candidates. You have decided that the right solution is an in-house CFO rather than an outsourced finance function.

A complete, outsourced finance function that does the CFO work without requiring you to hire, manage, or pay a full-time executive. You run an established business at $5M-$50M revenue and need a team—not a search candidate—that is in your numbers every month and handles your complete financial operations. You want immediate depth without the search process, onboarding time, or full-time employment costs.