Credit Risk Management: Protecting Your Accounts Receivable
Every time you extend credit to a customer, you're making a bet that they'll pay. For B2B companies, accounts receivable often represents the largest asset on the balance sheet. Effective credit risk management protects this asset while enabling sales growth.
Credit risk isn't just about bad debt—it's about cash flow, working capital, and the resources you spend chasing payments. A customer who pays 60 days late may eventually pay in full, but they've consumed your capital and collection resources in the meantime.
This guide covers how to build a credit risk management program: evaluating customer creditworthiness, setting appropriate credit limits, monitoring the portfolio, and managing collections when customers don't pay.
Building a Credit Policy
A credit policy establishes guidelines for extending credit. It should balance sales objectives (customers want terms) with financial protection (you want to get paid). Without a policy, decisions are inconsistent and often err toward accepting risk.
Credit Policy Components
- Standard payment terms: Net 30 is typical; longer terms require justification
- Credit evaluation requirements: What due diligence is required before extending credit
- Credit limit guidelines: How limits are determined and approved
- Exception approval process: Who can approve non-standard terms
- Collection procedures: Escalation process for past-due accounts
- Hold and release criteria: When to stop shipping to delinquent customers
Standard vs. Non-Standard Terms
| Terms | When Appropriate | Approval Required |
|---|---|---|
| Prepay/COD | New customers, poor credit, international | None |
| Net 30 | Standard for established customers | Credit manager |
| Net 45 | Strong customers, industry standard | Credit manager + Finance |
| Net 60+ | Strategic accounts only | CFO approval |
Document the Policy
Write down your credit policy and share it with sales. When everyone understands the rules, negotiations are easier. Sales can say "our policy is Net 30" rather than appearing to make arbitrary decisions.
Evaluating Customer Credit
Before extending credit, assess the customer's ability and willingness to pay. The depth of evaluation should match the credit exposure—don't spend hours evaluating a $5,000 credit line.
Information Sources
- Credit applications: Basic information, trade references, bank references
- Credit reports: D&B, Experian Business, Equifax Commercial
- Financial statements: For larger exposures, request recent financials
- Trade references: Contact other vendors to verify payment history
- Public information: News, legal filings, ownership changes
Credit Evaluation Levels
| Credit Limit | Evaluation Level |
|---|---|
| Up to $10,000 | Basic: Credit report, application |
| $10,000 - $50,000 | Standard: Add trade references, bank reference |
| $50,000 - $250,000 | Enhanced: Add financial statements |
| Over $250,000 | Full: All above plus management discussion |
Red Flags in Evaluation
- Recent payment delinquencies or collections
- Tax liens or judgments
- Declining revenue or profitability trends
- High leverage or negative working capital
- Refusal to provide financial information
- Recent ownership or management changes
- Industry in decline
Setting Credit Limits
Credit limits should reflect both the customer's creditworthiness and your risk appetite. A credit limit is the maximum outstanding balance you're willing to carry.
Credit Limit Methods
- Percentage of sales: Limit = Expected annual purchases × 10-15% (adjusts with relationship growth)
- Working capital method: Limit based on customer's working capital and your share
- Credit agency scores: Use D&B or credit bureau recommendations as starting point
- Industry standards: Some industries have established limit norms
Credit Limit Guidelines
- Start conservative and increase based on payment history
- Review limits annually or when circumstances change
- Set limits relative to your ability to absorb loss
- Consider aggregate exposure (parent company and subsidiaries)
Your Risk Capacity
Consider your ability to absorb a loss. If your gross margin is 30%, a $100,000 bad debt requires $333,000 in new sales to recover. For any credit limit, ask: what would the impact be if this customer never paid?
Ongoing Credit Monitoring
Credit evaluation shouldn't be a one-time event. Customer financial health changes, and early warning signs allow proactive risk management.
Monitoring Activities
- Aging reports: Review weekly; flag accounts sliding past terms
- Payment pattern changes: Previously prompt payers becoming slow
- Credit report alerts: Subscribe to monitoring services for key accounts
- Order pattern changes: Sudden increases or decreases in orders
- Industry news: Customer layoffs, management changes, competitor issues
Early Warning Signs
- Increasingly slow payments (DSO creeping up)
- Partial payments instead of paying in full
- Check/payment issues (NSF, stop payments)
- Disputes filed to delay payment
- Difficulty reaching AR contact
- Requests for extended terms
Act Early
When you see warning signs, act before the situation worsens. Options include reducing credit limits, requiring prepayment for new orders, accelerating collection efforts, or having a direct conversation about their payment challenges.
Collection Procedures
A systematic collection process ensures consistent follow-up and escalation. Without defined procedures, overdue accounts fall through the cracks.
Collection Escalation Timeline
| Days Past Due | Action |
|---|---|
| 1-7 days | Friendly reminder email |
| 8-14 days | Phone call to AP contact |
| 15-30 days | Escalate to customer management; formal demand letter |
| 31-45 days | Credit hold; involve your sales rep; discuss payment plan |
| 46-60 days | Final demand; consider collection agency or legal |
| 60+ days | Collection agency or legal action |
Collection Best Practices
- Document everything: Keep records of all communications
- Be professional: Firm but courteous—you may need the relationship later
- Verify disputes quickly: Resolve legitimate disputes; don't let customers use them to delay
- Offer payment plans: Partial payment may be better than no payment
- Know when to escalate: Don't waste time on accounts unlikely to pay
When to Use Collection Agencies
- Account is 60-90+ days past due with no progress
- Customer is unresponsive to collection attempts
- Customer disputes validity without basis
- Internal resources are better spent elsewhere
Trade Credit Insurance
Trade credit insurance protects against customer non-payment. It's particularly valuable when you have concentrated exposures or sell to customers in volatile industries.
How It Works
- Insurance covers typically 80-90% of invoice value for covered accounts
- Insurer evaluates creditworthiness and sets coverage limits per customer
- Premium typically 0.1-0.5% of covered receivables
- Claims filed after collection efforts exhaust or insolvency declared
Benefits Beyond Insurance
- Access to insurer's credit evaluation and monitoring
- Enables extending credit to customers you might otherwise decline
- Protects against catastrophic loss from large customer failure
- Can improve borrowing capacity (insured receivables may qualify for higher advance rates)
When Insurance Makes Sense
Consider trade credit insurance when you have concentrated customers, sell to volatile industries, expand into unfamiliar markets, or simply want protection against unexpected catastrophic losses. Major providers include Euler Hermes, Coface, and Atradius.
Need Help with Credit Risk Management?
Eagle Rock CFO helps growing companies build credit policies, improve collection processes, and protect accounts receivable. We implement practical credit risk management without over-engineering.
Improve Your Credit Management